Empowering Budtenders through Seamless Digital Transformation
A force redefining the cannabis industry. Genetica ensures that dispensaries don't just sell products - they provide experiences. Central to this is Flora, an AI that uses customer intake forms to suggest products that resonate.
In response to the growing mental health challenges faced by Black men, The Healing embarked on a mission to translate their physical safe space into a digital platform, offering resources and fostering genuine community connections for their diverse user base.
Transforming Digital Experience into High touch Precision Medicine
Base 10 Genetics, a pioneer in healthcare experiences, sought to bridge the gap in precision medicine decision-making, offering personalized digital experiences for both business and consumer needs. Our focus on UX strategy, research, design, and brand identity aimed to elevate healthcare outcomes and ensure sustainable care through high-touch engagement.
Caterpillar, a major brand in the heavy equipment industry, recognized the need for an updated and user-friendly web presence. Our evaluation focused on enhancing the AEM components to provide a seamless and efficient product comparison journey for users, addressing various heuristic issues and offering high-level recommendations for improvement.